SUSTAINABILITY

Join the circular economy

At Sign of the Times, we have built our business on the circular fashion economy and sustainability is at the heart of everything we do.

Why shop seconhand?

Shopping secondhand is so much better for the planet. Make a difference and extend the lifecycle of luxury with Sign of the Times.

3,040

litres of water are saved when you purchase a pre-owned item vs a new item (that’s the equivalent of taking 60 baths!)

65%

of secondhand clothing purchases in the UK successfully prevented the purchase of a new item

5-10%

of a garment’s carbon, water, and waste footprint is reduced by just extending a garment's life by 3 months

Our #sign of the times finds

The Sign of the Times' community shares their favourite secondhand finds.

Your #SIGN of the times Find?

The Row Trousers from SOTT

Why do you shop secondhand?

"In a market where there's a lot of "it" items, things feel very visible, and trends feel very transient, shopping secondhand is one of the best ways to find something that genuinely feels unique. I love the idea of finding something that is 10 years old or 2 seasons old, but still feels very relevant to you."

YOUR #SIGN OF THE TIMES FIND?

See by Chloè dress from SOTT

Why do you love it?

"I was longing for this dress when it first came out. I couldn't afford it and I actually couldn't find it either... so you can imagine my face when I came into Sign of the Times and saw it. It was like Christmas!"

YOUR #SIGN OF THE TIMES FIND?

Lady Dior bag

WHY DO YOU LOVE IT?

"I buy myself a bag every year for my birthday and recently started buying secondhand bags because it's a good way to invest in higher end pieces but for mid-range prices. Plus, you get a piece with a story."

YOUR #SIGN OF THE TIMES FIND?

Pucci dress from SOTT, bought 7 years ago

WHY DO YOU SHOP SECONDHAND?

"I love shopping secondhand because there's so much choice in one place. I've been coming to Sign of the Times for years. I sell stuff here and I buy stuff here, it's kind of all going around in a circle."

YOUR #SIGN OF THE TIMES FIND?

Goyard bag from SOTT

WHY DO YOU SHOP SECONDHAND?

"Shopping is like a sport - I'm always going for gold and there's nothing more exciting than finding a hidden treasure, like a piece that's brand new with tags from last season with a preloved price tag. Every time I come to Sign of the Times, I always find something new."

YOUR #SIGN OF THE TIMES FIND?

Sleeper Party Pajama set from SOTT

WHY DO YOU SHOP SECONDHAND?

"I love shopping secondhand because, not only is it sustainable, but I love finding a good bargain. If I can help the environment and find a piece that no one else has, then I'm happy."

YOUR #SIGN OF THE TIMES FIND?

Burberry trench coat

WHY DO YOU LOVE IT?

"I love it because it's such an iconic London item, that you can wear all year long. It goes with any outfit and it's such a classic that I've been wanting to add to my wardrobe for such a long time."

YOUR #SIGN OF THE TIMES FIND?

Pucci dress from SOTT

WHY DO YOU LOVE IT?

"I love this piece because it has my favourite trend of the summer, but it's not the same one everyone else has from the high street; it's the authentic, original Pucci piece."

YOUR #SIGN OF THE TIMES FIND?

Hermès Birkin 25 from SOTT

WHY DO YOU SHOP SECONDHAND?

“I love to shop secondhand because you can get your hands on some amazing pieces that otherwise are really tricky to get - things that have waiting lists, such as the Birkin and the Kelly, or vintage Chanel.”

Sustainability At sott

Discover all the ways we are working towards sustainable practices.

We use recyclable packaging and re-use as many bags and boxes as we can that come through our doors.

We are fully digital and paperless. This means all of our receipts are sent electronically to your email.

We often deliver by bike and offer Click and Collect where you can pick up your order on a trip into town.